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Medical apps and how users use them...

Great article on medical apps, which may not be related to science, but reveal insight to two different sets of audience for potential persona creation. For example, Dr. Alvin Rajkomar does not come from a traditional life science background, but he was a programmer/physicist.

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http://www.nytimes.com/2012/10/09/science/redefining-medicine-with-apps-and…

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Notes

APPS
Medcalc - clinical note application
Evernote - notes app used as a "second brain"
Epocrates - drug dosages and interactions
QXcalculate - create risk profiles for his patients
Electronic health record (iPad) - compares this experience to manually writing notes; writing by hand on a Samsung mini-tablet

Electronic stethoscope - amplifies heart sounds while canceling out ambient noise

Problems with digital records - formulaic approach that does not translate to main goal (how patients fare)

Tablet computers are given or reimbursed to medical trainees (eg residents at Univ of Chicago, Johns Hopkins, and Stanford)

Research published in "Archives of Internal Medicine" found increased and improved efficiency among residents.

UCSF Medical physicians use iPads and mobile computers (the big kind on wheels)

-research: social and psychological complexities of patients

Love the reference to Vladimir Horowitz for classical music connoisseurs - can keep eyes on patient while typing.

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