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Kwik-E-Mart replaces 7-Eleven for a month...

I'm back in New York.

Anyway, I spotted this brilliant marketing campaign, probably for The Simpson's movie coming out this summer. The 7-Eleven store on 42nd Street (between 7th and 8th Avenues) has undergone a transformation for this month. Kwik-E-Mart is the fictional convenience store of The Simpsons. The ads in the store are mostly of fictional products in The Simpson's and the characters look like they're shopping. Needless to say, this store was crowded! So many people buying Slurpees.

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They're selling collector type bobble heads and t-shirts, so if you're a fan, run to the store. If not, maybe you could sell them on Ebay.

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